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Frequently Asked Questions

Adding, Editing, and Removing Interest Groups in Express Email Marketing

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Last Updated: January 31, 2012 11:20 AM

You can add, edit, or remove public and private interest groups in your Express Email Marketing® campaign.

To Add an Interest Group

  1. Log in to your Account Manager.
  2. Click Express Email Marketing.
  3. On the Express Email Marketing page, click Launch for the account you want to modify.
  4. Click Opt-In Magnet, then click Manage Interest Groups.
  5. In the Add Interest Group section, enter a group name, and select the appropriate public/private designation.
  6. Click OK.

To Rename an Interest Group

  1. Log in to your Account Manager.
  2. Click Express Email Marketing.
  3. On the Express Email Marketing page, click Launch for the account you want to modify.
  4. Click Opt-In Magnet, then click Manage Interest Groups.
  5. In the Tools column, click Rename.
  6. Enter the new name, and then click Update.

To Change the Interest Group Type

  1. Log in to your Account Manager.
  2. Click Express Email Marketing.
  3. On the Express Email Marketing page, click Launch for the account you want to modify.
  4. Click Opt-In Magnet, then click Manage Interest Groups.
  5. Remove the existing group and create a new interest group with the appropriate public/private designation.

To Remove an Interest Group

  1. Log in to your Account Manager.
  2. Click Express Email Marketing.
  3. On the Express Email Marketing page, click Launch for the account you want to modify.
  4. Click Opt-In Magnet, then click Manage Interest Groups.
  5. Select the Remove check box for a particular interest group(s), and then click Remove.
    NOTE: Removing an interest group does not remove or delete the subscriber; it removes only the interest group and maintains the subscribers in the general subscriber list.